Moreboats.com Aims to Take the Mystery Out of Boat-Buying
One large challenge facing the boating industry is that the average age of boat-buyers is over 50, and increasing every year. Moreboats.com founders believe that bringing new levels of ease and transparency into the boat-buying process will attract a wider diversity of consumers.
We believe that boating connects people. It creates a bond and builds confidence. Just imagine removing yourself from the world of routine and stress and traffic and working. You put your cell phone away because you're afraid to drop it in the water. You are far away from land so there's no distractions. There's only you and people closest to you."
Finding the Right Boat Should be Easy
Moreboats.com’s online marketplace website was designed with simplicity as its focal point. The website’s minimalist front page features a streamlined, flexible search option. Beyond intuitive design, Moreboats.com equips prospective buyers with thorough information -- everything they need to find the right boat for them.
“Regardless of the size of the boat, shopping for a boat is like searching for a true personality match. Our marketplace creates a smooth user experience that helps buyers find the boat they are looking for faster.” says Vladimir Islamov, CTO and co-founder of Moreboats.com. “We want to see more people boating, not just internet surfing”.
Filling the Gap, Removing the Mystery
Looking forward, In order to bring boating into the realm of recreational possibilities for more families, Moreboats.com has plans for maximum transparency on their site.
The most sweeping deterrent for people who consider taking boating as a lifestyle is the fear of the unknown, especially the long-term costs. The Moreboats.com campaign for transparency will be directed at empowering consumers with an estimate of boating and maintenance costs.
Islamova says, “There is a gap between wanting go boating and taking action. Moreboats.com is filling that gap.”
Boating is About Connection
In an age over-saturated with technology and distraction, the vision of Moreboats.com is about introducing more people to boating as a unique lifestyle that creates friendships and strengthens families.
"We believe that boating connects people," says Anna Islamova, Moreboats.com CEO and co-founder. "It creates a bond and builds confidence. Just imagine removing yourself from the world of routine and stress and traffic and working. You put your cell phone away because you're afraid to drop it in the water. You are far away from land so there's no distractions. There's only you and people closest to you."